Formed years 15 ago in France, HOBBYTECH was born. Dedicated initially to the development of RC accessories the company flourished. After years of success and valuable experience it was time to expand and design their first off road car in 2005, the STR8.
Step by step the product line of cars grew together with the company, in 2005 they formed the company IMODEL, specialised in the worldwide distribution of their brand.
The brand philosophy is to create, design and offer attractive product lines suitable for everyone from the most avid racer to the beginner, including the best actual componants.